Ensuring there’s no audience

Hardball – Chicago Sports – Blogs.

The MLB has scheduled the two playoff games between the Cubs and the Diamondbacks played in Arizona for a 9:30 PM Central first pitch. Great idea. That way no one will watch it AND the scores, in all likelihood, will be in too late for the early newspapers. Way to go, guys. Killing two audiences with one move. That’s efficiency.

By Chris Thilk

Chris Thilk is a freelance writer and content strategist with over 15 years of experience in online strategy and content marketing. He lives in the Chicago suburbs.