LOTD: 6/14/07

Looks like Google's idea to have a party for eBay merchants in Boston during an eBay event wasn't a good idea after all. The Big G has cancelled its shindig after eBay cancelled its AdWords advertising in the U.S. [via TechMeme] (TB) Make no mistake about it: The deal between NBC and Group M to… Continue reading LOTD: 6/14/07

Misc Marketing, Movie Marketing

The Silver Surfer takes over the London Eye

20th Century Fox has become the first advertiser to be allowed to take over the London Eye observation wheel, using it as a promotion for Fantastic Four: Rise of the Silver Surfer, reports Variety. The promotion has put a 100-foot mesh recreation of the Surfer in the middle of the Eye, as if he's flying… Continue reading The Silver Surfer takes over the London Eye