I’d love to do more with these but just don’t have the time so here are a bunch of really good stories about how new media expectations are influencing – or at least should be influencing – the movie business.
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Why Hollywood has to become constant media: Steve Bryant lays out how media consumption has changed dramatically in the last 20 years and how Hollywood needs to be working with instead of against that. Specifically he talks about making product available to the consumer at a time of their, not the companies, choosing.
- Hollywood too often misses the moment: Speaking of Bryant, his full THR column also touches on this issue, using the example of how Borat won’t be getting more of our time because we’ve already had our fun with him. He gets feedback on this from Lost Remote and posts a follow-up on how much faster Hollywood needs to communicate to remain relevant.
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Academy Yanks Clips from YouTube … Apple Opens Door (A Crack) to Indies: Yeah, the Academy says that clips being on YouTube diminishes the Oscar brand and that’s why they wanted them pulled. Of course users being users that didn’t last long.
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Microsoft’s Appeal to Hollywood: The company has basically said that Hollywood can feel safe on their Soapbox video-sharing site because they won’t let those pesky kids control what goes on there.
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Download DVD specification gets approval: The ability to download movies to DVD will first be given only to professionals and not end users. Still, that could make a vast number of movies not currently out available as well as other content.
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Blockbuster In Advanced Talks To Acquire Movielink, Again: Movielink is a perpetual acquisition target but this could be the way Blockbuster buys its way into the downloading market.Â