Advertising Funny Papers: 2/23/07

  • Coke will be a major advertiser during the Academy Awards broadcast, with three spots airing.
  • The Television Bureau of America is looking to create its own online ad auction marketplace.
  • Steve Hall links to an extremely rude but very funny – and possibly fake – ad for ESPN.
  • Local papers might not be able to charge as much of a premium on national ads as they currently can.
  • Accountability? COME ON! And digital accountability ? Now you’re just crazy.
  • I can’t believe that just now people are beginning to worry that billboards might distract drivers.
  • erinMedia has laid off pretty much its entire staff now that Nielsen is planning to provide research stats on satellite usership.
  • Considering that they charge for email service, the fact that AOL has added ads to users emails is pretty egregious.
  • Yes, quality shows bring in quality audiences. How is this something that needed to be “discovered?”
  • Newspapers are creating simpler ad rate cards, a welcome development if you’re an advertiser.
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By Chris Thilk

Chris Thilk is a freelance writer and content strategist with over 15 years of experience in online strategy and content marketing. He lives in the Chicago suburbs.