If he keeps saying it loudly enough it might just come true

I thought about leaving this as an additional comment but decided to post it here instead.

If you’re going to go around saying that social media is no mo’ or that the phrase should be dropped from the lexicon, then first talk about what you’re doing within Edelman as a thought leader. That would start with maybe addressing the irony of you saying that at the same time that your agency positions itself as being so savvy because it distributes press releases in both old media and “social media” formats.


By Chris Thilk

Chris Thilk is a freelance writer and content strategist with over 15 years of experience in online strategy and content marketing. He lives in the Chicago suburbs.


  1. Maybe he was hoping for a lively discussion at MP, so then he could take back the data collected to Richard for his digestion?

    The important point is that this topic is being addressed in a public forum.

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