Movie Marketing, Online

X-Men 3 official site launched

Check out the new official site for X-Men 3 from Fox. There's not much there now but the barest of teaser trailers but there will be more soon. Have I mentioned that I'm not really looking forward to this sequel? And have I also mentioned that that's solely because of Brett Ratner's filling the director's… Continue reading X-Men 3 official site launched

Movie Marketing

New Pink Panther poster

There's a new one-sheet from Sony for The Pink Panther. It's an alright poster but the question is when - or if - this movie will be released. It's suffered from such bad buzz and so many scheduling delays that it's future is anything but certain. In all seriousness I know this will be released… Continue reading New Pink Panther poster

Movie Marketing

Marketing blamed for Kingdom of Heaven failure

Jeffery Wells passes along word that Kingdom of Heaven director Ridley Scott is taking 20th Century Fox to task over their mis-marketing of his epic flick. His thesis is that by playing up the romantic story elements the studio misled the public out of a fear that the Muslim vs. Christian plot would anger some… Continue reading Marketing blamed for Kingdom of Heaven failure

Movie Marketing

The Fog forgoes screenings

According to Karina Sony decided to skip the usual screenings for today's release of The Fog. As she says, that usually means they have so little faith in the movie that they're not risking the bad buzz those screenings might create. Unfortunately this is such an obvious and well known tactic that the concept has… Continue reading The Fog forgoes screenings

Movie Marketing

Curious George trailer

This is a wonderful trailer for this animated adaptation of the children's book classics. Not only is it actual animation - as opposed to CGI - but it's not filled with pop-culture references and scatalogical humor. It looks, if the trailer is an accurate indication, as if this is an actual family-friendly movie. Does anyone… Continue reading Curious George trailer