Movie Marketing

Just Friends trailer

It seems there might be more to the plot of this Ryan Reynolds comedy then I initially thought. He plays a music producer who, while on tour with a band fronted by a hot chick (Anna Ferris) runs into his dream girl from high school (Amy Smart). The problem is that in high school he… Continue reading Just Friends trailer

Advertising Marketing PR, Movie Marketing, Television

Chicken Little TV spots

Check out this new TV spot for Disney's Chicken Little. I'm not sure it's as effective as it could be since, while it gives the story in very broad strokes, it spends a lot of time on one joke for which we are not given the context. It's a thirty second spot and it seems… Continue reading Chicken Little TV spots

Site Blather

Light posting ahead

I may not be getting to all the things I want to over the next couple of weeks. Specifically, there may be some movies I want to cover here on the blog as "Mini MMM" pieces but won't have the time for. My company is sending me on some trips to speak to PRSA chapters… Continue reading Light posting ahead

Movie Marketing

Superman Returns teaser trailer

I don't quite know whether to call this an actual teaser trailer for Superman Returns or not. It's a promotional reel that was shown at a recent Comic-Con gathering that certainly looks like a teaser. Ahh heck, I'll just keep it simple and call it that. Anyway, this teaser is very cool. I'm excited about… Continue reading Superman Returns teaser trailer

Movie Marketing

New international Serenity poster

Still don't like these international posters for Serenity as much as I like the U.S. version. This one takes more or less the same images from the earlier one and repositions the characters.