I’m not surprised at all that most companies don’t have policies for employee blogging.Â I think they not only need to develop some on blogs that touch on them or their policies but also other non-related blogs their employees are writing for.
With the rise of RSS landing pages are going to become more and more important in terms of not only branding but also advertising.Â The concept of the front-page being the main point of entry and therefore being most expensive for advertisers needs to be thrown out the window.
Should PR practitioners be the “Chief Integrity Officer” for a company? (Yes, they should)
Anyone who’s heard about the “long tail” but been unsure what it means, Chris Anderson put up a quick and handy refresher/introduction to the concept.