Misc Marketing

Using and abusing the Wikipedia

I've been sitting on this one for a while but still wanted to address it. Chris Abraham wondered whether the Wikipedia would be the next front for promoting new TV shows, movies or other popular culture. For anyone who may have read Abraham's post and thought it sounded like a good idea I have one… Continue reading Using and abusing the Wikipedia

Movie Marketing

Answering Private Ryan

Ryan Anderson has been good enough to give me two mentions in the last couple days. Most recently he quotes from my latest FilmThreat MMM column, the one on Pretty Persuasion. On Tuesday, though, he (rightly) questioned the logic Buena Vista is dispaying by releasing four different variant covers for their upcoming Sin City DVD… Continue reading Answering Private Ryan