Mondavi To Sponsor ‘Sideways’ DVD

Thought this was interesting enough to link to. With the film being a success (despite almost no pre-release push by the studio) Mondavi Wines has decided to jump on the bandwagon and associate themselves with the DVD release of Sideways. Too bad nobody saw this one coming.

By Chris Thilk

Chris Thilk is a freelance writer and content strategist with over 15 years of experience in online strategy and content marketing. He lives in the Chicago suburbs.