Selling Elektra

You can read my full recap of the marketing campaign for Elektra at Film Threat.

Jennifer Garner is hot. Jennifer Garner looks really hot while kicking ass.

The first statement above is an empirical truism. The second statement is something we have all come to learn through three seasons of “Alias” and from watching 2003’s big-screen adaptation of Daredevil. In that she was but a supporting character, second-fiddle billing-wise to Ben Affleck’s title character. The role wasn’t that much of a stretch from her TV persona Sydney Bristow, but she did a good enough job there to warrant a spin-off.

By Chris Thilk

Chris Thilk is a freelance writer and content strategist with over 15 years of experience in online strategy and content marketing. He lives in the Chicago suburbs.