Great story on user experience and how it influences the consumer. IHOP has a new menu, and now customers are spending more. That’s not a coincidence: The new menu was carefully designed to encourage diners to order more. It’s like a Jedi mind trick that gets customers to order a side of bacon. via How … Continue reading
This is fascinating: When designers try to maximize the number of cul-de-sacs in an area, they create a dendritic—or treelike—system of roads that feeds all their traffic into a few main branches. The system makes just about every destination farther away because it eliminates the most direct routes between them. Connectivity counts: More intersections mean … Continue reading
Solid list of thoughts for people who may be considering some form of transmedia component to their next book, movie or whatever. Go read the whole thing: Transmedia storytelling affords even modest productions the ability to be extended to touch points that would not ordinarily be available to the filmmakers. If you have integrity as … Continue reading
This is fascinating. This handy infographic, Origins of Common UI Symbols, was put together by Sofya Yampolsky, Warm Gun, and 500 Startups to explain just that. And even self-professed tech geeks will learn something. via The Esoteric Symbols Behind User Interfaces, Explained | Co.Design | business + design.
A recent Fast Company story makes the casethat big companies are essentially incapable of churning out new, hugely innovative products. Questioning the status quo, cutting costs, eliminating hassles, bypassing middle-men, and removing fees certainly go a long way. But being naïve, clueless or wildly–and perhaps inappropriately–ambitious also helps. I know the point he’s trying to … Continue reading
When I was in junior high or so – 20+ years ago – I remember the thinking being prevalent that the Civil War wasn’t so much about slavery but about state’s rights. It’s interesting, then, that the pendulum is starting to come back around and people are pointing out that yes, state’s rights were the … Continue reading