Movie Marketing Madness

This category contains 524 posts

Movie Marketing Madness: Creed

The Rocky movies are part of the American mythos and, in fact, do a lot to reflect that mythos back to the audience. The original movie was all about a guy who worked hard, put in his time and rose from the rundown streets of Philadelphia to be a champion, the ultimate “pull yourself up … Continue reading

Movie Marketing Madness: The Good Dinosaur

What’s the predominant theme in most Pixar movies? Friendship. Whether it’s between a boy and his toys (or among the toys themselves), a couple of robots, two fish each searching for something or a race car and a tow truck that’s past his prime. The studio pushes our emotional buttons because the connection we feel … Continue reading

Movie Marketing Madness: Carol

Our current society emphasizes “being true to yourself” as perhaps the highest moral good. Things are celebrated today that would have been unthinkable to discuss in public just a generations ago because people shouldn’t have to live in denial about who they are and, it seems, it’s not the place of anyone else to judge … Continue reading

Movie Marketing Madness: The Night Before

Life moves pretty fast. If you don’t stop and look around once in awhile you could miss it. One day you’re in your 20s and carefree, hanging out with your friends until the middle of the night. Then you turn around and you have a career that sucks in all of your emotional and physical … Continue reading

Movie Marketing Madness: Secret In Their Eyes

I can’t even imagine the pain and anguish that must happen when a parent loses a child. After I became a dad 14 years ago it became hard for me to even watch movie scenes where a child was put in jeopardy or where the parents had to deal with a child’s death. This is … Continue reading

Movie Marketing Madness: By The Sea

There are few films more profoundly disturbing than Who’s Afraid of Virginia Wolfe. At least to those who are married or in long-term relationships. The portrait of a marriage whose facade is beginning to crumble with disastrous, if sometimes hilarious, consequences is just rough to watch. Even putting aside Wolfe, the idea of marriages and … Continue reading

Movie Marketing Madness: Love The Coopers

Let’s be honest with each other, alright? “Holiday” movies often fill you with dread. For every A Christmas Story there’s a Jack Frost. For every Christmas Vacation there’s…a dozen other lesser movies. There’s nothing like Christmas to bring out the cliches, the corniness, the rushed characterizations and overall lazy writing. Throw a big family into … Continue reading

Movie Marketing Madness: Trumbo

There are countless stories of classic Hollywood. From the time of original silent films through the studio era, the stars were bigger than life, the movies were epics that dominated the big screen and the stories were dramatic – or hilarious – as everyone sort of invented the machinery of movie making. Not only that, … Continue reading

Movie Marketing Madness: Spotlight

Journalism is a powerful thing. That’s something we may be forgetting in the age of click-bait and investigative reporting that’s more about shocking the public with stories that focus more on the reporter than the subject. But journalism can bring down governments and other leaders. It can positively impact society in meaningful ways. It can … Continue reading

Movie Marketing Madness: Spectre

There is no bad in Bond. Oh sure there’s “lesser Bond” (I’m looking at you, Roger Moore) but for me at least even that lesser Bond is still a better time at the movies or with a movie than most other options. Not only am I just a big fan of spy stories, having grown … Continue reading

Follow me on Twitter


Get every new post delivered to your Inbox.

Join 2,701 other followers