Archive for July 24, 2009

Marketing Madness in 60 Seconds: 7/24/09

Advertising/Marketing With so much speculation about what the FTC will do and especially with BlogHer happening right about now, everyone’s writing about mommybloggers and how they deal with marketers. There are stories about backlashes, advice about making sure those posts are segregated and more. David Griner has a great post up about this issue that … Continue reading

Finding an Audience: Distribution Notes for 7/24/09

Home Video Disney, Lionsgate and Sony have all signed a deal with rental kiosk operator RedBox that will give movies from those studios preferential treatment in the growing number of red boxes at retail outlets. The deals also seem to have some stipulation about limiting RedBox’s ability to sell used DVDs at discount prices, but … Continue reading

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